The Full form of "PCD" is "Propaganda-Cum-Distribution.""

In this model, the PCD pharma company retains control over the product's manufacturing, quality, and pricing, while the distributors focus on marketing and sales in their designated territories. The distributors often operate on a monopoly basis, meaning they have exclusive rights to promote and sell the products of the parent company in their assigned areas.

This PCD pharma model allows the parent company to expand its market reach without having to establish a direct presence in every region, while the distributors can benefit from the established brand name and products of the parent company to build their business.

The correct full form of "PCD" in the pharmaceutical industry is "Pharma Franchise" or "Pharma Franchisee."